On February 7th we did something we haven't done before, we covered an event for Marquette University on Social Innovation. There were many firsts that day. It was our first time out on location without our leader; it was the first time a mentor/associate relationship was firmly established, and it was the first time that two of the members of the team had ever done any professional photography work.
Carole was very nervous, much was riding on this client. It was an opportunity to show what she had known all along, that these teams would in fact work well together and be able to provide professional coverage of events. But that did not make it any easier for her to cut her team loose with out her ever watching eye. She must have done something right. This team not only presented them selves well, but also created a buzz among the professionals attending the conference. A social innovation start-up was covering a conference on social innovation. How perfect a fit is that? Not only was the team able to create a record of the event - but they also were able to listen to the guest speakers and experts on a topic. The team returned energized and proud of their accomplishment. They offloaded and edited footage in preparation for the final product. But most importantly, the returned with a sense of belonging and pride that they did not have before they headed out that day. They had shown the world that they were no different from the rest of the individuals in that meeting - they too, had something to give back and something to share. We hope that everyone at the summit saw their work ethic and skill so that the next time they need someone to cover an event, Einstein Productions sticks in their mind.
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AuthorCarole Burns is a multi-media specialist. She is one of the co-founders of Einstein Productions. Carole is the mother of a 24 year old radio mogul and a 21 year old photographer. Archives
May 2013
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